Rihanna. Neymar. Dua Lipa. Usain Bolt. Lewis Hamilton. These are a few of our iconic favorites who set the tone across the globe in style and culture. Collaborating with these originals is one of the world’s leading brands in sports today. On this episode of The Courageous Podcast, CEO and President of PUMA North America Bob Philion shares what it’s like to steer the “Big Cat” under the “forever faster” mantra. We dive into what it has been like for Bob getting to know these larger-than-life superstars. We chat about PUMA’s “Run Towards Change” reform platform and discuss how “the casualization of life” has really worked in PUMA’s favor. While we don’t delve too deep on “The Great Reshuffle”…we do get into “The Great Shuffle”; which entails Bob and his daughter showcasing their dance moves on social to pass the time during the pandemic. Enjoy!